Privacy Policy

Data Controller Information

This privacy policy explains how sigmanovaes ("we", "us", or "our") collects, uses, and protects your personal information when you visit our website or use our services. As the data controller, sigmanovaes is committed to protecting your privacy and ensuring compliance with the General Data Protection Regulation (GDPR) and applicable European data protection laws.

sigmanovaes is a SARL registered in Luxembourg with registration number RCSB258236, VAT number LU25741369, located at Avenue de la Liberté 38, 3153 Dudelange, Luxembourg.

Data We Collect

We collect various types of personal data to provide and improve our analytics services for beauty businesses. The data we collect includes information you provide directly to us, information we collect automatically when you use our website, and information we receive from third-party sources when you use our services.

Personal information you provide to us may include your name, email address, phone number, company information, job title, and any other information you choose to provide when contacting us, subscribing to our newsletter, or using our services. We also collect technical information automatically, including your IP address, browser type, device information, and website usage data.

How We Use Your Information

We use your personal data for various legitimate business purposes. How we use your data depends on how you interact with our website and services, your communication preferences, and applicable legal requirements.

We use the information we collect to provide, maintain, and improve our analytics services, respond to your enquiries and provide customer support, send you marketing communications (with your consent), analyse website usage and improve user experience, comply with legal obligations, and protect our rights and the security of our services.

The legal basis for processing your personal data includes your consent (for marketing communications and cookies), performance of a contract (when providing services), legitimate interests (for business operations and improving our services), and legal compliance (to meet regulatory requirements).

Cookies and Tracking Technologies

We may use cookies and tracking technologies for analytics, advertising, and remarketing purposes, including Google Ads. These technologies help us measure campaign effectiveness, deliver relevant advertisements, and improve our services. You can manage your cookie preferences at any time through our cookie consent banner.

For detailed information about the cookies we use, their purpose, and how to control them, please refer to our Cookie Policy.

Data Sharing and Disclosure

We do not sell, trade, or otherwise transfer your personal information to third parties without your consent, except as described in this privacy policy. We may share your information with trusted service providers who assist us in operating our website and conducting our business, provided they agree to maintain confidentiality.

We may also disclose your information when required by law, to protect our rights or property, to enforce our terms of service, or when we believe disclosure is necessary to protect the safety of others.

Data Security

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These measures include encryption, secure servers, access controls, and regular security assessments.

However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security of your data.

Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes outlined in this privacy policy, unless a longer retention period is required or permitted by law. The specific retention period depends on the type of data and the purpose for which it was collected.

Contact information and enquiry data are typically retained for up to 7 years for business and legal purposes. Website analytics data is retained according to our analytics provider's retention policies. Marketing consent records are kept until consent is withdrawn plus an additional period to demonstrate compliance.

Your Rights

Under GDPR and applicable data protection laws, you have several rights regarding your personal data. These rights include the right to access your personal information, request correction of inaccurate data, request deletion of your data in certain circumstances, object to processing of your data, request restriction of processing, and data portability where applicable.

You also have the right to withdraw consent at any time where processing is based on consent, and the right to lodge a complaint with a supervisory authority if you believe your data protection rights have been violated.

To exercise any of these rights, please contact us using the information provided below. We will respond to your request within one month, though this period may be extended in complex cases.

International Data Transfers

Your personal data may be transferred to and processed in countries outside the European Economic Area (EEA) where our service providers are located. When we transfer data outside the EEA, we ensure appropriate safeguards are in place, such as adequacy decisions, standard contractual clauses, or other approved transfer mechanisms.

Children's Privacy

Our website and services are not directed to children under the age of 16, and we do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16 without parental consent, we will take steps to delete such information.

Changes to This Privacy Policy

We may update this privacy policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by posting the updated policy on our website and updating the "last updated" date.

We encourage you to review this privacy policy periodically to stay informed about how we protect your information.

Contact Information

If you have any questions, concerns, or requests regarding this privacy policy or our data practices, please contact us using the following information:

We are committed to addressing your privacy concerns promptly and transparently. Please contact us if you need assistance with exercising your data protection rights or if you have any questions about how we handle your personal information.